Introduction

Our client, a leading accounting solutions provider and a comprehensive tax filing and financial management platform designed to simplify tax-related processes for individuals and businesses. Offering a range of services from income tax filing to GST compliance, they utilized technology to streamline and automate financial tasks, ensuring accuracy and efficiency. The platform provided user-friendly tools and expert support, helping users navigate complex tax regulations and manage their finances effectively. They aimed to make tax filing hassle-free and accessible, catering to the needs of professionals, small businesses, and large enterprises alike.
They introduced a new division focused on e-invoicing integration for Malaysia and Saudi Arabia.

Objective

The client aimed to expand their market reach and accelerate growth in Saudi Arabia and Malaysia. They needed high-quality, human-verified data for their Sales Development Representatives (SDRs), efficient appointment setting, and effective email marketing to engage potential clients.

Solution

The client aimed to expand their market reach and accelerate growth in Saudi Arabia and Malaysia. They needed high-quality, human-verified data for their Sales Development Representatives (SDRs), efficient appointment setting, and effective email marketing to engage potential clients.

Targeted Market: (Ideal Customer Profile)

Provided by the client and market research done by our team.

 According to LHDN guidelines, the targeted market was Wave 2, encompassing companies with a revenue bracket of 25M MYR to 100M MYR (equivalent to 5M to 20M USD). The e-invoicing integration had to be done before 1st Jan 2025. All industry included except government & education.